PAGE北京市大型房地产企业市场开拓融资策略研究摘要本文分析了北京市大型房地产企业融资存在的问题，并对原因进行了梳理，指出了北京市大型房地产企业市场开拓融资相关对策，主要是基金融资、债权融资、国外商业银行融资，为其他企业融资提供了参考。关键词：房地产；市场；融资BeijingCity,alargerealestateenterprisesmarketingfinancingstrategyresearchAbstractThispaperanalyzestheexistingfinancingoflarge-scalerealestateenterprisesinBeijingCity,andthecauseofthecomb,andpointsoutthatthefinancingrelatedcountermeasuresoflarge-scalerealestateenterprisesmarketdevelopmentinBeijingCity,themainfundfinancing,debtfinancing,foreigncommercialbankfinancing,whichprovidesareferencefortheotherenterprisesfinancing.Keywords:realestate;market;financing目录TOC\o"1-3"\h\z\uHYPERLINK\l"_Toc408834522"1绪论PAGEREF_Toc408834522\h1HYPERLINK\l"_Toc408834523"1.1研究背景PAGEREF_Toc408834523\h1HYPERLINK\l"_Toc408834524"1.2国内外研究现状及分析PAGEREF_Toc408834524\h2HYPERLINK\l"_Toc408834525"1.2.1国外研究现状及分析PAGEREF_Toc408834525\h2HYPERLINK\l"_Toc408834526"1.2.2国内研究现状及分析PAGEREF_Toc408834526\h3HYPERLINK\l"_Toc408834527"1.3研究目的和意义PAGEREF_Toc408834527\h3HYPERLINK\l"_Toc408834528"1.4研究思路与方法PAGEREF_Toc408834528\h4HYPERLINK\l"_Toc408834529"2房地产企业融资的理论基础研究.PAGEREF_Toc408834529\h4HYPERLINK\l"_Toc408834530"2.1房地产企业融资概述PAGEREF_Toc408834530\h4HYPERLINK\l"_Toc408834531"2.2房地产企业融资决策时应考虑的因素PAGEREF_Toc408834531\h5HYPERLINK\l"_Toc408834532"2.2.1融资成本PAGEREF_Toc408834532\h5HYPERLINK\l"_Toc408834533"2.2.2融资结构PAGEREF_Toc408834533\h5HYPERLINK\l"_Toc408834534"2.2.3融资风险PAGEREF_Toc408834534\h6HYPERLINK\l"_Toc408834535"2.2.4政策性因素的影响PAGEREF_Toc408834535\h6HYPERLINK\l"_Toc408834536"3我国房地产企业融资现状研究PAGEREF_Toc408834536\h7HYPERLINK\l"_Toc408834537"3.1国内房地产企业融资存在的问题PAGEREF_Toc408834537\h7HYPERLINK\l"_Toc408834538"3.1.1房地产企业自有资金严重不足，普遍负债率较高PAGEREF_Toc408834538\h7HYPERLINK\l"_Toc408834539"3.1.2过于依赖商业银行贷款，存在一定风险PAGEREF_Toc408834539\h7HYPERLINK\l"_Toc408834540"3.1.3定金预售款比例过高，衍生不确定风险PAGEREF_Toc408834540\h7HYPERLINK\l"_T