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MarketingResearch1.ResearchPurpose：Now,moreandmorepeoplepayattentiontoappearance,peopledemandforclothingandselectionisnotonlyrelatedtotheperson'spsychology,age,personality,alsoinfluencedbyotherobjectivefactors.Therefore,thecompanyinordertogetmoreinformationandunderstandtheYoungorclothingmarketsituation,questionnairesurveyisinprogressinthecompanytomeettheneedsofthecustomer2.ResearchContent：（1）Surveymethods:combinefieldinvestigationwithinquirymethodandobservationmethod,Tolearnmoreabouttheconsumermarketdemandforclothingbyusingquestionnaire,（2）Scopeofsurveysite：AllteachersandstudentsofGuilinUniversityAerospaceandTechnologyCityResidentofGuilin1,Thesampleofthesurvey:Inthesurvey,thereare16students,accountingfor22.85%ofthetotal;TheWhite-collarworkersandthecompanystaffatotalof14people,accountingfor20%ofthetotal;thereare9Ordinaryworkers,accountingfor12.85%ofthetotal;Individualbusinessman11people,accountingfor15.7%ofthetotal;Thereare20peoplefortheothers,accountingfor28.6%ofthetotal.2,Theconditionoftheageoftherespondents:15-25,thereare27people,youngpeopleaccountedfor38.6%ofthetotal;25-35,thereare18people,accountingfor25.7%ofthetotal;thereare17peopleof35-45years,accountingfor24.3%ofthetotal;Eightpeopleovertheageof45,and11.4%ofthetotal.3,Amonthlyincomeofrespondentsstatus:thereare19people’sMonthlyincomeof800yuanofthefollowing,accountingfor27.2%ofthetotal,mostofthemarestudents;Monthlyincomeof800-1500with16people,22.8%ofthetotal;Monthlyincomeof1500-3000with20people,28.6%ofthetotal;Monthlyincomeofmorethan3000with15people,accountingfor21.4%ofthetotal.3.Dataanalysisofresearch：（1）thedifferencesoftheageandchooseclothesTheagebetween15to25yearsofageofthepopulation,accountingfor38.7%ofthetotalsurveypeople,between25to35yearsoldand35to45yearsoldcrowdaccountsfor25.8%,morethan45yearsofageaccountedfor9.7%,youngpeoplealmostforthestudentsandentersocietyworker,theydemandforclothingdiversification,thepursuitoffashion,individuality,whichfocusonthequalityoftheclothingmenoverwomen..Pe
