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ProblemsandMeasuresinFinancialManagementofSmallandMedium-sizedEnterprises--TakingGuangzhouBailunTradingCo.LtdIndustryasanExampleAbstract:Smallandmedium-sizedenterprisesareanimportantpartofthenationaleconomy,whichfacilitatepeople'slivingandproductionneeds,providemorejobs,makethecountrypeacefulandpeoplesafe,peopleliveandworkinpeaceandcontentment,contributetopeople'swell-offlevel,andpromotethedevelopmentofsocialeconomy.Duetothelackofgreatersupportfromthestateandthegovernmentforsmallandmedium-sizedenterprisesandthedefectsofsmallandmedium-sizedenterprisesintheirownaspects,therearemainlyproblemsinthefinancialmanagementofenterprises,suchasbackwardtechnology,difficultfinancing,insufficientcapitalandcapital,imperfectfinancialaccountingsystemofenterprises,andunclearfinancialmanagementawarenessofmanagers,whichseriouslyhinderthefurtherdevelopmentofenterprisesandarenotconducivetoChina'seconomyEconomicandsocialdevelopmentandnationalsecurity.Financialmanagementshouldfollowthebasicprincipleofcomprehensiveness.Financialmanagementactivitiesshouldservetheproductionandoperationactivitiesofenterpriseswellandeffectively,andsuperviseandcontroleverylinkofenterprisescomprehensively.ForthepuropsebetterplaytheroleofSMEs,firstofall,itisnecessarytoanalyzetheproblemsexistingintheirfinancialmanagement,findsolutionstotheproblems,whichwillcontributetothebetterdevelopmentofSMEsandenhancetheircompetitiveness.Forthepurposeimprovethefinancialmanagementofenterprises,itissuggestedtotakemeasuressuchasincreasingthesupportofthestate,broadeningthefinancingchannels,strengtheningtheexternalsupervisionandinternalcontrolsystem,strictfinancialmanagementandimprovingthemoralqualityoffinancialpersonnel.ThispapermakesasystematicanalysisofthesignificanceofstrengtheningthefinancialmanagementofSMEs,andputsforwardcorrespondingcountermeasuresandsuggestions,andpromotesthehealthy,stableandsustainabledevelopmentofthereformofSMEsbystrengtheningthefinancialmanagement.Keywords:SmallandMedium-sizedEnterprises;FinancialManage
